Today let's take a deep dive into a concept I briefly spoke about on a Fullerton Unfiltered episode back in February – the Johari Window model.

Now, if you haven't heard of this, no sweat. The Johari Window is like your secret weapon for understanding yourself and how you interact with others. It's split into four parts, each shedding light on different aspects of who you are and how you operate:

Open Area: This is your sweet spot – stuff you know about yourself, and others do too. Think of it as your reputation in the business. You want this zone to be top-notch, showcasing your skills and what makes you stand out from the crowd.

Blind Spot: Here's where things get interesting. This is what others see in you that you might not notice yourself. Feedback is your friend here. Listen up, because there might be areas where you can level up that you didn't even realize.

Hidden Area: We all have our secrets, right? This quadrant is where you stash stuff you...

Today, I'm sharing about the company's recent wins and growth in March, including the recent equipment purchases and mindset shifts with our new software LMN. We're excited about gaining momentum into spring and, as the weather breaks, getting back out there to complete a ton of work.

In this episode, you will learn:

• Debrief on the month of March
• Updates on various topics such as LMN, postcards, quotes, new equipment, and a new trailer
• Discussion on the LMN software and its onboarding experience
• Insights on accurately bidding and pricing services
• Comparison between the Know Your Numbers calculator and LMN software
• Discussion on marketing strategies with Postcard Mania
• Details on acquiring new Exmark mowers and equipment
• Reflections on growth and success in the landscaping business

Want to Listen to More Update Episodes From Over the Years?

• Ep 552. MEGA UPDATE! LAL 2023, EQUIP, SNOW! Let's GO!!!
• Ep 482. Life Is Wild, And We Love It!
• Ep 472. CRMs, Yardbook, What's New &...

Today, Charlie Kerrigan joins us all the way from Ontario, Canada to share his start-up story about his lawn and landscaping business. At just 17 years old, Charlie and his team are doing big things and adopting software and systems that is putting him decades ahead of his competition.

In this episode, you will learn:

• Importance of systemizing everything in your business
• The significance of knowing your "why" in business
• The impact of using software like LMN to optimize business operations
• Advice for young entrepreneurs starting a lawn or landscaping business
• The value of attending industry events and networking
• The role of equipment in business growth and success
• The experience and benefits of attending the LMN Summit
• The importance of focusing on profitability and pricing in business operations
• The benefits of learning from industry leaders and experienced professionals
• The impact of establishing a strong team culture and vision for the company

Want to Listen to More Episodes...

Today, we're discussing the reality many of us have faced lately: plummeting closing rates and the struggle to get quality pricing. While this may be an omen for the country's economic state, it also could be a reality check for those of us who genuinely don't know our numbers.

In this episode, you will learn:

• Importance of knowing your numbers and pricing your work appropriately
• The impact of pricing on closing ratios and profitability
• The benefits of using LMN Software for pricing and budgeting
• Real-life examples of underpricing and its consequences
• The significance of reevaluating pricing and making necessary adjustments
• The value of seeking help from experts or resources like LMN, Mike Bedell, or John Pajak
• The importance of unlearning and relearning to succeed in business
• The role of accountability and support in business growth
• The encouragement to take action and make changes for a more successful business

Want to Listen to More Episodes on Pricing?

• Ep 584. Leaf It to...

As spring begins to bloom and we emerge from the unpredictable weather of winter, it's a perfect time to pause and reflect on our journey as lawntrepreneurs. Amidst the fluctuations from freezing cold to hints of spring warmth, it's easy to get lost in the daily grind and lose sight of our initial motivations for starting our businesses.

Just as spring brings new life to lawns and landscapes, it's also an opportunity for us to breathe new life into our entrepreneurial spirit. During the winter months, I had the chance to step away from the hustle and bustle and enjoy a family vacation in Florida. This break served as a powerful reminder of why it's crucial to take moments to reconnect with our "why."

Think back to when you first ventured into the world of entrepreneurship. For many of us, it may have started as a small endeavor—a side hustle to earn extra income or a passionate pursuit of freedom from traditional employment. Regardless of the path we took, we all share a...

Today, we're joined by Rory Kendall, owner of Patriot Lawn Specialist out of Vinita, Oklahoma. Listen in as Rory shares about his recent experience acquiring another company and how that has helped them to double overnight!

In this episode, you will learn:

• Rory Kendall shares his journey from military service to lawn care business ownership
• Discussion on the decision-making process behind acquiring a lawn care company
• Insights into managing cash flow and finances during business growth
• Considerations for upgrading CRMs and the challenges associated with transitioning to a new system
• Exploration of the potential impact of a theme park development on Rory's business
• Reflections on the importance of financial data and budgeting in making informed business decisions
• Comparison between different CRM options and the scalability of each for growing businesses

Want to Listen to More Episodes about Business Acquisitions?

• Ep 566. Acquiring Business & DOUBLING Their Growth! Strueder...

Today, we're joined by Lee Withers, National Robotics Field Manager from Kress North America, sharing about their incredible breakthroughs in battery and robotic equipment. This fun discussion was educational and insightful, especially for those aspiring to convert their fleet to battery-powered equipment and learn more about the Kress platform.

In this episode, you will learn:

• Learn about Kress battery products, robotics, battery platform, and technology
• Understand the mission behind Kress' education-focused approach
• Discover the unique features of Kress battery technology, including no compromise, quick recharge times, and mobile charging solutions
• Explore the cost savings and benefits of adopting Kress battery platform
• Gain insights into Kress robotics offerings, including autonomous mowing and future capabilities like custom lawn designs
• Learn about the potential cost savings and efficiency improvements for landscaping businesses

Want to Listen to More...

Today we’re joined by special guests Blake Albertson and Jeremiah Jennings as we catch up late night on our adventure to Charlotte, NC. Listen in as the guys swap funny stories, talk about budgeting for winter, and how to maximize productivity for the spring rush.

In this episode, you will learn:

• Importance of saving money for taxes and slow seasons
• Strategies for budgeting and financial planning in a business
• Tips for investing and making money work for you
• Discussion on different approaches to saving and spending money
• Considerations for reinvesting in the business to maximize deductions
• Insights on financial security and setting financial goals
• Examples of investment vehicles and strategies for financial growth

 Want to Listen to More Episodes With Blake & Jeremiah?

• Ep 91. Building The Foundation For A Big Business At A Young Age - Interview w/ Blake Albertson Of B&B Lawn Care
• Ep 178. 21 Years Old With 85 Clients & Absolutely Crushing It!...

Let's dive into a topic that hits close to home for many of us: imposter syndrome. Yep, that sneaky little voice in our heads that likes to whisper, "You're not good enough," or "Who do you think you are?"

As lawntrepreneurs, you've likely encountered moments where you doubted your abilities, questioned your accomplishments, or felt like you didn't belong in the entrepreneurial world. It's a common struggle, but one that shouldn't define your journey or limit your success.

Imposter syndrome feeds on comparison, fear of failure, and the belief that you're not "enough." But I'm here to remind you that you are more than enough. You have the skills, the passion, and the drive to thrive in this industry. Here's how you can overcome imposter syndrome and step into your role as a confident entrepreneur:

Recognize Your Achievements: Take a moment to celebrate how far you've come. Whether it's landing a new client, mastering a new technique, or growing your business, each accomplishment is a...

Today, we're joined by Ezra Henritz, owner of EZ Lawn Care in Sussex, Wisconsin, who is sharing his start-up story! Ezra has been in business for just a few seasons but is already projecting to generate half a million in 2024.

In this episode, you will learn:

• Ezra's background and journey in starting his lawn care business, EZ Lawn Care
• The challenges and decisions Ezra faced in choosing between pursuing engineering or going full-time in lawn care
• The growth and expansion of Ezra's business, including the addition of family members to the team
• Ezra's experience with different equipment brands and his decision to use Scag equipment
• The importance of reaching out for advice and building a team in the lawn care business
• Lessons learned and challenges faced in growing a lawn care business, including the importance of tracking key metrics
• Advice on consistency, perseverance, and learning in the lawn care industry
• Information on networking and community involvement in the lawn care...