How to Thrive in the Sunshine State: Florida Lawn Care - Turning Up the Heat!
Owner-Operator Business Projected To Generate $250k This Year...
Today, Ricky Rodriguez of Ricky's Pro Lawn Service joins us from beautiful, sunny Longwood Florida. Listen in as Ricky took his business from a mere side hustle to make ends meet to a thriving owner-operator business projected to generate $250k in revenue this year.
In this episode, you will learn:
- How Ricky's Pro Lawn Service came to be and the journey that got Ricky to where he is today.
- The evolution of equipment used in both Ricky's and Brian's businesses.
- Ricky's takeaways and lessons he has learned from Brian and others in the social media world.
- What the bread and butter of Ricky's business is since he works down in Florida.
- Where he hopes to take his company in the future.
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2 Simple Questions That Lead To Organizational Growth
These TWO Questions Will Help You Grow Your Lawn Care Business...
Today, we're sharing two critical questions one can ask themselves to grow an organization. They're both profoundly simple yet provide insight into how you grow your team.
In this episode, you will learn:
- The 2 questions you need to ask yourself to grow your business
- Steps you can take to work yourself out of a job
- The 3 core tenets of a good CEO
Resources Mentioned In The Episode:
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Links Mentioned In The Episode:
- Lawntrepreneur Academy LIVE 2023 - Early Bird Registration ends October 1st, so get registered before the price goes up!
- EQUIP Expo - Code "Brian" saves you 50% through October 15th, don't miss your chance to save!
- Get Started Plowing Snow!
Acquiring Business & DOUBLING Their Growth! Strueder Lawn Co!
Blessed With A Deal To Double His Business Almost Overnight!
Zach Strueder of Strueder Lawn Co. joins us today, sharing their recent acquisition and rapid company growth. Zach has done a great job keeping his ears open for opportunities and has been blessed with a deal to double his business almost overnight.
In this episode, you will learn:
- How Strueder Lawn Co. came to be
- The ins and outs of Zach's acquisition and different paths people take when acquiring companies
- Zach & Brian's thoughts on Scag vs. Exmark
- The importance of networking
- The role "knowing your numbers" played in Zach's business growth
Resources Mentioned In The Episode:
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Links Mentioned In The Episode:
- Lawntrepreneur Academy LIVE 2023 - Early Bird Registration ends October 1st, so get registered before the price goes...
It's Not Always A Highlight Reel
It's easy to look at the perfect Instagram posts, the shiny equipment, the beautiful before and after shots, and imagine that life as a green industry business owner is a breeze. However, as those of you in the industry know, running a lawn care business is far from being a constant "highlight reel." Let’s peel back the layers of the business to reveal the often overlooked challenges and the tremendous efforts that go into making those lawns look picture-perfect.
The Seasonal Rollercoaster
One thing we understand all too well is the seasonality of our work. In some regions, the growing season is short, which means income potential can be limited. During the off-season, some might find themselves struggling to cover expenses, or having to come up with other service offerings to sustain their business. It can be a financial juggling act that isn't always apparent in the “highlight reel.”
Weather Woes
Mother Nature has a knack for throwing curveballs our way. While...
He's 3rd Gen In Lawn & Landscaping! TerraCare Lawn Mgmt!
Building a Business and Attending College Full Time, How Does He Do It?
Today, we're joined by Johnny Ranieri out of Ottawa, Canada, sharing his incredible start-up story in the green industry. Johnny decided to start his own lawn care business separate from his dad and grandpa and is off to the races with almost 100 accounts in just 2 years.
In this episode, you will learn:
- Johnny's story of starting TerraCare Lawn Management
- His growth story to over 100 weekly lawns
- Why he decided to start his own business
- How he manages his time owning a business and attending college full time to study business management
- What he plans to do in the winter
- Johnny and Brian discuss which is better, small or large properties
Resources Mentioned In The Episode
- Lawntrepreneur Academy LIVE 2023 - Early Bird Registration ends October 1st, so get registered before the price goes up!
- Are you signed up for our email newsletter? Sign up HERE
Want To Hear More From Canadian Business...
5 Ways To Build A Positive Reputation
Building and maintaining a positive reputation is a vital asset to your business. Reputations can make or break your business. Whether you are a seasoned lawntrepreneur or just starting out, your reputation is your currency. It’s the trust you build with your clients, the backbone of your marketing efforts, and the foundation upon which your success is built. Building a good reputation can take some time, and once it’s built, it can be torn down in a second. So let’s do everything we can to understand the importance of a positive reputation and the steps we can take to cultivate and maintain that reputation.
Why Your Reputation Matters
- Trust is Everything: Trust is the cornerstone of any successful business, and in the lawn care industry, it's paramount. Clients are inviting you onto their property, often when they're not home, which requires an exceptional level of trust. A solid reputation helps build that trust.
- Word-of-Mouth Marketing: Positive experiences...
How To Price Snow PROFITABLY in 2023
Ever Wonder How To Price Snow Removal? My 4 Step Formula For Pricing Snow Work
This show is about how we price snow plowing & salting to have a profitable business during winter. We discuss the 4 quadrants to bid on and how we handle per-pricing versus flat-rate monthly billing.
In this episode, you will learn:
- My 4 step formula to plow pricing
- The ins and outs of pricing
- The importance of understanding clients' needs
- Some tough love to encourage you to use your resources!
- Understanding scope of work and what's beyond the scope
Resources Mentioned In The Episode
- Residential Snow Plowing Contracts
- Commercial Snow Plowing Contracts
- Say It Like It Matters When It Matters: Communicating with Power, Effectiveness, and Authenticity
- Brian's Survey
Want To Listen To More Plowing Episodes?
The Plow Right Story & How They Tripled Their Production!
Everything You Need To Know About Plow Right Marking Stakes
Today we're joined by Matt Mcintosh, owner of Clippers Landscaping Supply in Livonia, Michigan, sharing about Plow Right marking stakes! Matt and his team have grown a very successful operation and tripled their productivity with their invention and snow staking system.
In this episode, you will learn:
- Who Plow Right is and where the business came from
- What people used for plow stakes back in the day
- All that a Plow Right Kit has to offer
- About Plow Right's growth
- How and when to use marking stakes
Resources Mentioned In The Episode
- Plow Right Marking Stakes - BRIANS10 saves 10%
- NEW Tool Allows 450 SNOW STAKES Per HOUR Installed [Plow Right!]
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Links Mentioned In The Episode
- Lawntrepreneur Academy Live 2023 - Thanks to our sponsors: Exmark, Sure-Trac, Yardbook, BOSS...
The FINAL Push For NEW Work! Fall Marketing 101!
Strategies We've Used To Market And Grow Our Own Lawn Care Business
Samantha Heald at Postcard Mania joins us, sharing some helpful tips and mindset for a successful fall marketing campaign. We share how our business is utilizing her team to grow our business, including launching our first-ever winter postcard initiative for new snow clients.
In this episode, you will learn:
- When you should prepare your Spring campaign
- Strategies that have helped grow Brian's Lawn Maintenance to what it is today
- The best strategy to market for Fall clean ups
- Why targeted campaigns are a good idea
- The importance of collecting prospect information & why you might want to have a prospect database
Resources Mentioned In This Episode
- Postcard Mania
- Fall Leaf Cleanup Postcard Training Program And Design
- Fall Leaf Cleanup Door Hanger Training Program And Design
- Fall EDDM Postcard PDF Design & Training Program
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A College Degree Worth Of FREE Content!
9 Green Industry Podcasts to Help You Grow Your Business
All the time we spend sitting on our mowers is valuable time we could be learning. With podcasts we now have thousands of hours of education right at our fingertips, and the best part...it's FREE! I want to share with you 9 podcasts within the industry that will help you grow your lawn and landscaping business. Each and every one of these guys has an abundance of knowledge and information which they share with you in their own unique way. Let's dive into it!
Lone Star Lawn Talk W/ Andrew Martinez
Join Andrew as he talks about all things business. He is regularly joined by guests from not only within the green industry, but in the service industry as well. Gain a different perspective by listening to the guests that come on the show from a variety of trades industries.
Episodes release every Monday, Wednesday, and Friday.
Growing Green Podcast
Jeremiah Jennings
On "Marriage Mondays" the Jennings discuss the real life...
