From Lawns to Snow: Why Earthway's Spreaders & Polar Tech Shovels Are Contractor Essentials

Oct 28, 2024

In this episode, we dive into Earthway’s groundbreaking lineup of lawn care spreaders and their Polar Tech snow shovels, tailored for contractors who demand performance and reliability year-round. Learn how these innovative tools maximize efficiency, improve results, and simplify the toughest tasks, making them game-changers for lawn care and snow removal professionals alike. Whether you’re spreading seed or clearing snow, discover why Earthway’s tools are becoming essential for contractors everywhere.

In this episode, you will learn:

  • Insights into the EarthWay brand and its product lines, including the Polar Tech line for winter use.
  • The importance of using high-quality spreaders for lawn care and snow management.
  • Details about the design and technology behind EarthWay spreaders, including their patented features.
  • The differences between EarthWay's summer and winter spreaders, including their specific applications.
  • The significance of accuracy in spreading materials and h
  • ...
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Leveling Up: How Switching to LMN Transformed Our Lawn Care Business

Oct 25, 2024

In this episode, we dive into our decision to switch to LMN software and how it has transformed the way we run our lawn care business. From streamlined scheduling and invoicing to better crew management and customer service, we'll share why this move was a game-changer for our efficiency and growth. If you're considering new software or looking for ways to take your lawn care business to the next level, this episode is for you!

In this episode, you will learn:

  • Insights on cash flow management, business automation, client retention, and marketing strategies.
  • Personal experiences and testimonials regarding the LMN (Landscape Management Network) platform.
  • Discussion on the suitability of LMN for different business sizes and types.
  • Importance of financial literacy and data analysis for growing a lawn care business.
  • The onboarding process for LMN and the time commitment required.
  • Comparison of LMN with other CRM platforms like Yardbook and Jobber.
  • The significance of investin
  • ...
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Recapping Equip Expo 2024, The Biggest One Yet!

Oct 22, 2024

Wow, what a week! Equip Expo 2024 was huge this year and lived up to the hype! 🚜✨ From mind-blowing new equipment launches from all the big brands to connecting with many incredible new folks in the industry, this year's show was one for the books. Liz and I had a blast exploring everything Equip Expo had to offer. We also had the chance to celebrate something extra special on Friday, making the week even more unforgettable for us! 🎉❤️

In this episode, you will learn:

  • Overview of the Equip Expo 2024 experience, including highlights and key events.
  • Insights into the challenges faced during the week, such as labor issues and logistics.
  • Importance of community and networking within the lawn care industry.
  • Recap of various booths and equipment showcased at the expo.
  • Details about the Exmark booth takeover and the interactions with attendees.
  • Highlights from the Energize panel discussion, including key takeaways from industry experts.
  • Reflections on personal growth and experi
  • ...
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Growing Your Green Empire: 3 Proven Tips to Land New Commercial Clients

Oct 14, 2024

In this episode of Growing Your Green Empire, we dive into three powerful strategies to help lawn care professionals attract new commercial clients. From crafting the perfect pitch to leveraging local networking and online marketing, these actionable tips will help you expand your business into the commercial space and secure long-term, high-value contracts. Whether you're just starting out or looking to grow your client base, this episode offers essential advice to take your lawn care business to the next level.

In this episode, you will learn:

  • Importance of timely responses to client inquiries
  • Strategies for getting your foot in the door with new commercial accounts
  • The value of listening to client needs and concerns
  • How to leverage a quality website to attract commercial leads
  • Tips for effective communication and managing client expectations
  • The significance of speed in responding to bids and quotes
  • Insights on building a portfolio that showcases commercial work
  • The
  • ...
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What’s New with the Fullertons: Personal Growth & Business Wins

Oct 09, 2024

In this episode, Brian and Liz Fullerton sit down for a candid conversation about their recent life changes, from personal milestones to business growth. They share insights on balancing family and entrepreneurship, lessons learned from running their lawn care business, and how they’re navigating the ups and downs of life. Tune in for an authentic and inspiring update from the Fullertons!

In this episode, you will learn:

  • Insights on the challenges and experiences of living in a camper while building a custom home.
  • The importance of planning and budgeting and the impact of post-COVID pricing.
  • Tips for managing a busy schedule during the fall season, especially for parents.
  • Discussion on the significance of networking and building relationships in the business community.
  • Strategies for maintaining a positive attitude amidst life's challenges and stresses.
  • The importance of financial planning and understanding business growth metrics.
  • Insights into the realities of home con
  • ...
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Maximize Your Visit: 5 Tips for Navigating Equip Expo 2024 Efficiently

Oct 08, 2024

In this episode, we dive into the Equip Expo 2024, sharing five essential tips to help you make the most of your visit. From planning your schedule and networking with industry leaders to exploring the latest equipment and tech, we cover everything you need to know to navigate the event efficiently and walk away with valuable insights. Whether you're a seasoned pro or a first-time attendee, this episode will ensure you maximize your time and opportunities at the Equip Expo! Register for EQUIP 2024 (Save 50% with code Brian)

In this episode, you will learn:

  • Tips for effectively navigating Equip Expo 2024
  • Importance of early arrival and late departure for networking opportunities
  • Recommendations for packing comfortable clothing and shoes for varying weather conditions
  • Suggestions for bringing snacks and staying energized during the event
  • Strategies for networking with business cards and making valuable connections
  • The significance of having a plan for what to see and who to
  • ...
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Conquer the Cold: Mastering Snow Plowing, Pricing, and Winning New Accounts!

Oct 02, 2024

Get ready to plow through the midweek grind with today’s exciting episode! We’re diving into everything you need to know as fall turns to winter—snow plowing strategies, smart pricing, securing profitable contracts, and gearing up for the busy season ahead. Plus, we’ll talk about Lawntrepreneur Academy tickets and why you don’t want to miss out. Whether you’re prepping your business for the snow rush or just looking to level up, this episode has you covered!

In this episode, you will learn:

  • Updates on Lawntrepreneur Academy Live tickets and early bird registration savings
  • Insights into the newly released Snow Plow Pricing Calculator and its benefits for snow pricing
  • Real-time business updates, including financial performance and projections for Q4
  • Importance of following up on proposals and leads to maximize revenue
  • Strategies for securing commercial snow contracts and managing winter income
  • Overview of the speaker lineup and events at the upcoming Lawntrepreneur Academy
  • ...
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The Untold Stories Of Building 2 Multi-Million Dollar Companies w/ Perficut & Ballard Products!

Sep 30, 2024

Today, we’re excited to welcome Kory Ballard, the visionary founder of Perficut Site Management and Ballard Products. Kory reveals some remarkable untold stories behind the growth of both businesses and shares his deep passion for success. He offers a candid look at the dedication, hard work, and sacrifices required to excel at the highest levels.

In this episode, you will learn:

  • Insights into the journey of Kory Ballard and the growth of Ballard Products.
  • The importance of going "all in" on a business venture and making tough decisions.
  • Strategies for transitioning from a hobby business to a successful enterprise.
  • The significance of understanding your "why" in entrepreneurship.
  • Tips on navigating the challenges of scaling a business, including hiring and facility management.
  • The role of innovation and necessity in product development.
  • Real-life experiences of overcoming obstacles in business growth.
  • The impact of social media and marketing on business success.
  • The im
  • ...
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Mastering The Art Of The Close! (Part 2)

Sep 25, 2024

Today, we're phoning Keith Kalfas and Caleb Auman to hear their best power moves and transitions to close a sale. While "not selling, selling" is my approach to the sales process, we still need to learn the art of the pivot and how to close to get the job. Part 2 of 2.

In this episode, you will learn:

  • Master the sales process and effective closing techniques.
  • Understand the importance of building relationships and adding value in sales.
  • Learn the concept of "not selling, selling" and how to apply it in your business.
  • Discover the significance of the assumptive close and maintaining a confident posture.
  • Gain insights on matching and mirroring customer communication styles for better rapport.
  • Identify common mistakes in the sales process, such as over-talking and not asking for the sale.
  • Explore the importance of listening to customers and understanding their needs.
  • Learn how to effectively transition from discussing value to asking for the sale.
  • Understand the importanc
  • ...
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Mastering The Art Of The Close! (Part 1)

Sep 23, 2024

Today, we're phoning a few peers in the industry to hear their best power moves and transitions to close a sale. While "not selling, selling" is my approach to the sales process, we still need to learn the art of the pivot and how to close to get the job.

In this episode, you will learn:

  • Understanding the importance of a human approach in sales and the sales process.
  • Tips for closing deals effectively in the lawn care and landscaping industry.
  • The significance of building relationships with clients to enhance sales.
  • Transition lines and techniques for converting leads into customers.
  • Insights on how to handle objections and navigate the sales journey.
  • The value of listening to clients and understanding their needs.
  • Strategies for upselling services to existing customers.
  • The impact of timely follow-ups and quick quote turnarounds on closing sales.
  • The importance of being a resource and advisor rather than a pushy salesperson.
  • Real-life examples and anecdotes from succ
  • ...
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