The Importance of Focusing on Your Business, Not Just in It

Today, Liz and I sit down and discuss the experience we’ve had this year with running the company and for the first time exclusively working on verses in the business. It’s been a lot of firsts and changes, but we are primed for growth to take Brian’s Lawn Maintenance to the next level in 2024.

In this episode, you will learn:

• The challenges of working in the business versus working on the business
• The importance of delegating tasks and hiring the right people
• The need to set new goals and ambitions for the future of the business
• The importance of maintaining a healthy margin and profitability
• The benefits of buying back time
• The ongoing conversation about the future direction of the business and potential growth
• The personal growth that comes with delegating tasks and stepping back from the field work

Resources Mentioned In The Episode:

• Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build You...

In this episode, you will learn:

• The conversation between Brian Fullerton and Christian from C&I Services, discussing their experiences in the industry and the growth of their businesses
• Insights into the evolution of Christian's business and the vehicles and equipment he has acquired over the years
• The importance of having a reliable and efficient crew in the success of a business
• The discussion about the challenges and rewards of entrepreneurship and the need to focus on growth and continuous improvement.

Want To Listen To More Episodes With Christian Schloegel?

• 3. Teenager Take Over - Interview With Christian Schloegel Of C&I Services
• 76. Schools Out & Business Is Booming! Summer Update & Interview w/ Christian Schloegel of C&I Services
• 216. 19 Years Old And Crushing It! Interview w/ Christian Schloegel Of C&I Services LLC
• 394. A Decade Of Dedication Pays Off
• 447. Doubling Down On Commercial Snow Removal w/ C&I Services!

Links Mentioned In The Episode:

• Law...

Taking Your Business to the Next Level: LINK to Success

Today, we're sharing about the launch of Lawntrepreneur Academy LINK! Link is our community-driven membership to help lawn care professionals grow and have a platform to interact with peers who are on the grow. This environment is unique in its focus on helping folks with accountability, community conversations, Q&As, weekly webinars, and so much more.

In this episode, you will learn:

• Announcement of the launch of a new community called "LINK" for lawntrepreneurs
• The purpose of the LINK community and the need for a safe and supportive space for business owners
• The benefits of joining the LINK community, including access to a Facebook group and weekly meetings
• Mention of the involvement of mentors and experts in the community to provide guidance and answer questions
• Emphasis on the importance of community and collaboration in the business world
• Explanation of the pricing structure for the membership and the goal of
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Being an entrepreneur can be an isolating experience. At times, it feels like no one truly understands the challenges you face on a daily basis. There's often no one to turn to when problems arise. As the boss of your company, the question arises: to whom do you turn for advice or guidance? Even in the day-to-day tasks, whether it's mowing or invoicing, the loneliness can be palpable, especially for owner-operators. Who do you lean on in such moments?

Amidst our busy endeavors to grow our businesses, it's easy to forget that we are not alone. We're not the sole entrepreneurs on this planet—heck, we're not even the only lawn care company out there. Perhaps there are other lawn care companies, but do they truly comprehend the daily struggles you face? It's different in Michigan, Vermont, Alabama—insert your state here. You're not wrong; it is different! However, are you the only lawn care professional in your area? Probably not.

During the trials and tribulations, it's easy to succumb ...

Maximizing Profits and Investing in Your Business

Today we're joined by a great group of guys who share their experience buying their first work truck. This episode was recorded at the first annual Teen Hype House at Equip Expo 2023 and has a bunch of great nuggets of wisdom and information inside.

In this episode, you will learn:

• Discussion about the hosts' experiences with different trucks
• Recommendations for buying a first truck
• Importance of having a reliable and presentable truck for a professional image
• Considerations for functionality and specific needs, such as trailer brakes and attachments
• Importance of tracking and monitoring employee use of company vehicles
• The impact of image and professionalism on attracting customers
• The idea of starting small and growing over time, rather than immediately investing in an expensive truck
• The importance of doing good work, communication, and setting goals for company growth

Want To Listen To More Episodes With Young En...

Sno-Power HQ: A Behind-the-Scenes Look at a Thriving Business

Today, we're with Rick Weihl, owner of Sno-Power snow plows out of Muskegon, Michigan. Rick shares their start-up story and the latest and greatest these guys have to offer for snow-plowing professionals.

In this episode, you will learn:

• The background and history of Hurricane and Sno-Power
• The impact of social media and influencers like Stanley "Dirt Monkey" Genadek on the success of Snow Power
• Personal experiences and testimonials from using Sno-Power plows
• The availability of discounted F12 and F14 plows from Sno-Power.

Want To See More With Sno-Power?

• GREAT BUY OR OVERHYPED? ► LET'S BREAK IT DOWN ► SNOPOWER F14
• 48-HOUR SNOWSTORM! ► F14 PLOW FOOTAGE ► WHITE OUT CONDITIONS!

Links Mentioned In The Episode:

• Black Friday & Cyber Monday SALE COMING SOON for Lawntrepreneur Academy
• Plow Right Marking Stakes - BRIANS10 saves 10%

Taking Your Business to the Next Level: Lessons from Lawntrepreneur Academy Live

Today, Liz and I share our experience at Lawntrepreneur Academy LIVE, our 5th annual event, and conference hosted in Novi, Michigan. Over 400 attendees came and grew their businesses from some of the best teachers and speakers in the industry! Relationships were forged, beliefs were challenged, and those who came are poised for big things in 2024!

In this episode, you will learn:

• Recap of the Lawntrepreneur Academy Live conference

• Highlights of the event, including speakers and sponsors

• Mention of the mixer event and the activities that took place

• Gratitude towards the moms, and everyone else that contributed to making the event what it is, and sponsors for their contributions

• Discussion of the main conference, including the panel and individual speakers

• Recognition of the Exmark, Yardbook, Boss Snowplow, Kelly & Sons, and Cycle CPA presentations

• Highlights of Jeff

  ...

Lawntrepreneur Academy Live is an annual event that brings together lawntrepreneurs from all over the country. With its focus on providing valuable business advice and fostering a sense of community, LAL has quickly become a game-changing event for those in the lawn care industry. In this blog post, we will explore the highlights of LAL 2023 and why it was, and will continue to be, a must-attend event for aspiring and established lawntrepreneurs.

A Wealth of Knowledge: LAL features a lineup of industry experts who share their insights and experiences to help attendees grow their businesses. From keynote speakers to panel discussions, participants gain access to a wealth of knowledge on topics such as marketing, sales, operations, leadership and more. The speakers are carefully selected to ensure that attendees receive practical advice and actionable strategies to implement in their own businesses.

Networking Opportunities: One of the biggest advantages of attending LAL is the opportu...

Entrepreneurship Unfiltered: Success Stories and Strategies

Today we catch up with Blake Albertson and Caleb Auman post-LAL 2023! We had a fun fireside chat sharing some takeaways about the conference and funny stories from the weekend.

In this episode, you will learn:

• Highlights from Lawntrepreneur Academy Live 2023, insight on the community at the event, and the impact of the conference on attendees' businesses
• Brian's, Caleb's, and Blake's personal experiences and takeaways from the conference, including the importance of seeking out a salesperson/designer, implementing accountability measures, and making changes in their companies
• Insights into the mindset and preparation for speakers at the conference, including feelings of responsibility, anxiety, and excitement
• The importance of creating an environment for success and growth, as well as the role of planning and orchestration in creating that environment

Resources Mentioned In The Episode:

• The B&B Lawn Care Pod...

The Importance of Being a Quality Product Business

Today, we're dispelling a common sales guru myth that goes something like this: sales and marketing trumps product. The statement "we're a sales and marketing company that sells a product" versus a product-focused business that lets the sales and marketing take care of itself because the product is that damn good.

In this episode, you will learn:

• The importance of having a great product or service in addition to sales and marketing

• The need for a balance between sales and marketing and product quality

• Examples of successful companies that prioritize product quality

• The danger of focusing solely on sales and marketing without a strong product or service

• The importance of delivering on promises and providing a world-class product or service

• The role of talent and product quality in attracting customers and growing a business

• The limitations of relying solely on sales and marketing for success

• Th

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