Twin 18-Year-Olds Grossing 7-Figures & Straight Hustlin’!

Aug 19, 2024

Today we're joined by twin 18 year olds Jack and Brad Freeman, owners of Southern Stripes lawn and landscaping down in beautiful South Carolina. These young guns have hustled their way to almost 10 employees and a 7 figure business, quickly becoming a major player in their local market!

In this episode, you will learn:

  • Insights on managing a growing lawn and landscaping business
  • Challenges and successes of running a business as teenagers
  • Evolution of equipment choices and considerations
  • Importance of cash flow management in a growing business
  • Family dynamics and working together as siblings in a business
  • Decision-making process for purchasing trucks and equipment
  • Differences between 16-foot and 18-foot truck bodies for landscaping equipment storage
  • Experience with buying and selling trucks for business use

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College Journey in Horticulture Turned into a Thriving Lawn Care Business

Aug 19, 2024

Listen in as Mason Hills, owner of Landgreen Landscaping, shares with us his inspiring journey in business while also pursuing a college degree. Mason shares some practical tips about networking and growth, and his passion for the green industry.

In this episode, you will learn:

  • Mason Hills shares his journey of starting a landscaping business at the age of 17
  • The importance of networking and seeking advice from successful industry leaders
  • The significance of focusing on maintenance contracts for sustainable growth
  • The benefits of investing in LinkedIn Premium for networking and mentorship opportunities
  • The potential for growth in the landscaping industry, particularly in high-demand areas like Raleigh, North Carolina
  • The value of prioritizing maintenance services over landscaping for consistent revenue and stability
  • Mason's plans for the future of his company, emphasizing the growth of the maintenance division
  • Personal insights and advice shared by Mason on building a
  • ...
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Lawn Care Prodigy: The 19-Year-Old Making Big Moves in a Green Business

Aug 12, 2024

Today we're joined by Dan Archbold, owner of Archbold Landscaping down in Decatur IN! Listen in as Dan shares his inspiring lawn care business journey, including his recent growth where he expanded into multiple crews.

In this episode, you will learn:

  • Insights on starting and growing a lawn and landscaping business at a young age
  • Tips on pricing, maintaining equipment, and providing quality work
  • Importance of networking and building relationships in the industry
  • Balancing work, education, and personal life
  • The value of surrounding yourself with supportive and encouraging people
  • Lessons on perseverance, learning from mistakes, and continuous improvement
  • The impact of faith, community, and positive mindset on business success
  • Strategies for customer satisfaction, retention, and building a strong reputation
  • The significance of giving back and helping others in the industry
  • Personal experiences and advice shared by a successful young entrepreneur

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LINK Live: Questions on Price, Routes, and Winter Prep

Aug 09, 2024

Today, we’re sharing a LINK Membership Live session where we dive into member questions, celebrate wins, and tackle the challenges we all face as business owners. We cover price increases, route density, and prepping for winter. Tune in for some great tips and a fun chat to help keep your business on track!

In this episode, you will learn:

  • Tips for handling challenging customers when giving estimates
  • Strategies for expanding service area while maintaining route density
  • Advice on mid-season price increases
  • Insights on cash flow versus profitability in business
  • Recommendations for dealing with non-paying customers
  • Information on pricing and charging for salt applications

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Postcard Marketing Simplified!

Aug 07, 2024

Today, we're joined by Samantha Heald, a great friend of the show and returning guest representing Postcard Mania! Today's conversation focuses on an offensive marketing campaign for fall and winter and how you can create a streamlined approach with Postcard Mania and Lawntrepreneur Academy's help!

In this episode, you will learn:

  • Gain insights on the importance of marketing campaigns for fall and winter seasons in the lawn care industry
  • Understand the significance of timing in marketing campaigns and staying ahead of the competition
  • Discover the value of consistent marketing to both new and existing customers
  • Hear success stories and case studies from businesses using Postcard Mania's services
  • Get tips on how to outsmart competitors and stand out in the market
  • Learn about the benefits of using professional services like Postcard Mania for marketing campaigns
  • Explore the impact of staying relevant and top of mind with customers through marketing efforts
  • Find out how to
  • ...
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Extending The Runway! Wilson Brothers Take Over!

Aug 05, 2024

Today we're joined by Trevor and Nate, owners of Wilson Brothers Lawn & Landscape! These young hustlers are growing a great foundation as they scale their business into multiple locations while staying focused on their mission to serve people.

In this episode, you will learn:

  • The Wilson brothers share their journey of starting and growing their lawn and landscaping business.
  • They discuss the challenges and successes of working together as brothers and business partners.
  • The importance of separating personal and business relationships is highlighted.
  • The Wilson brothers talk about their plans for future growth, including expanding to a second location and implementing mergers and acquisitions.
  • They emphasize the significance of building systems, training employees, and creating enterprise value in their business.
  • The role of faith and following one's purpose in business decisions.

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Winning Bids & Standing Out: LINK Members Share Success Strategies

Aug 02, 2024

In today's episode of Fullerton Unfiltered, we bring you an exclusive clip from our weekly LINK Membership call, where lawn care business owners share their recent wins and proven strategies for success. Discover actionable tips on ensuring your company gets chosen when bidding for jobs and learn what you can do to set your business apart from the competition. Tune in to gain valuable insights and boost your lawn care business's growth!

In this episode, you will learn:

  • How to save money and make your lawn care business more profitable
  • Strategies for securing contracts and standing out in a competitive market
  • Tips for winning bids and practical advice for improving your lawn care business
  • Importance of asking the right questions to potential clients
  • The significance of having a modern and optimized website for your business

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A Marriage Retreat To Remember! Key Takeaways From Together In The Trades 2024

Jul 31, 2024

Today, Liz and I are joined by Caleb and Brittany Auman. We dive into a debrief from the Together In The Trades marriage event. We had an incredible time hosting over two dozen couples on a Celebrity Cruise to the Bahamas while learning about and strengthening our marriages and relationships.

In this episode, you will learn:

  • Insights on the importance of time management and delegation in business and personal life
  • Reflections on the stresses and challenges faced by business owners, regardless of company size
  • Discussion on the value of attending events and conferences for personal and professional growth
  • Anecdotes about family dynamics and balancing work and personal life
  • Lessons on transparency, openness, and communication in relationships and business partnerships
  • Considerations on seeking professional help or coaching for personal and professional development
  • Humorous and relatable stories about family life and entrepreneurial endeavors

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Embracing Technology and Community: Justin Gonzalez's Approach to Running a Modern Lawn Care Business

Jul 29, 2024

In this interview, 18-year-old Justin Gonzalez shares the inspiring story of how he started and grew his lawn care business from humble beginnings at age 15 to a thriving operation with multiple trucks and equipment. Justin discusses his business strategies, equipment upgrades, and plans for future growth, as well as the importance of family support in his entrepreneurial journey.

In this episode, you will learn:

  • Justin Gonzalez's journey in the lawn and landscaping industry, starting at 15 years old
  • How Justin grew his business from 5 lawns to 75 lawns in just one year
  • The equipment and setup Justin uses for his lawn care and landscaping business
  • Justin's approach to reinvesting in his business and the importance of quality over quantity
  • How Justin plans to expand his business in the future, aiming for a half a million to a million dollar business
  • The role of family support in Justin's business, with his mom, sister, and brother all involved
  • Justin's use of spreadsheets
  • ...
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Success Is A Planned Event

Jul 25, 2024

I wanted to share some insights from a LINK Membership call we had with the amazing Jeff Joiner a few months back. Jeff dropped some serious wisdom on us that really hit home:

Success is a planned event; you don’t become successful by accident.

This idea really hits home for me and aligns perfectly with what we strive for every day in our businesses. Let’s dive into what this means and how we all can apply it to our lawn care journeys.

1. Set Clear Goals

Success starts with a vision. What does success look like for you? Is it growing your client base, increasing revenue, or maybe achieving a better work-life balance? Whatever it is, clearly define your goals. Write them down, break them into actionable steps, and keep them in sight.

2. Plan Your Actions

Once your goals are set, it’s time to map out the actions needed to achieve them. This is where planning comes in. Outline the tasks you need to complete daily, weekly, and monthly. Make sure each step is aligned with your overall...

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