Embracing Technology and Community: Justin Gonzalez's Approach to Running a Modern Lawn Care Business

Jul 29, 2024

In this interview, 18-year-old Justin Gonzalez shares the inspiring story of how he started and grew his lawn care business from humble beginnings at age 15 to a thriving operation with multiple trucks and equipment. Justin discusses his business strategies, equipment upgrades, and plans for future growth, as well as the importance of family support in his entrepreneurial journey.

In this episode, you will learn:

  • Justin Gonzalez's journey in the lawn and landscaping industry, starting at 15 years old
  • How Justin grew his business from 5 lawns to 75 lawns in just one year
  • The equipment and setup Justin uses for his lawn care and landscaping business
  • Justin's approach to reinvesting in his business and the importance of quality over quantity
  • How Justin plans to expand his business in the future, aiming for a half a million to a million dollar business
  • The role of family support in Justin's business, with his mom, sister, and brother all involved
  • Justin's use of spreadsheets and Yardbook for invoicing, routing, and estimates
  • The importance of taking time to research and make informed decisions when purchasing equipment
  • The significance of word-of-mouth referrals in growing a business
  • The impact of family involvement and support in a business
  • The challenges and rewards of being a young entrepreneur in the lawn care industry 

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