Verde Visionaries: The $25 Million Journey of a Hispanic-Owned Lawn Care Powerhouse

May 20, 2024

Today, we're joined by Antonio Diaz of the Diaz Group, a Chicago, IL-based company disrupting the commercial site maintenance industry. The size and scale of this company are truly unique, including the type of work they take on and the problems they solve. Listen in as Antonio describes the team's work ethic and mindset to excel in what they do to be one of the largest companies in the world.

In this episode, you will learn:

  • The Diaz Group's journey from its inception in 2007 to becoming a major player in the landscaping industry
  • The importance of great people in the success of the Diaz Group
  • The Diaz Group's plans to become a $100 million company by 2030 and expand nationally
  • The unique service offerings of the Diaz Group, focusing on total site maintenance and management
  • The cultural emphasis on hard work, learning from mistakes, and being transparent within the Diaz Group
  • The Diaz Group's open-door policy for visitors and potential partners

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