The Secret Weapon You’re Probably Overlooking: Quality Media
Jun 16, 2025
Your brand is being judged in seconds — and it's not your pricing or services that make the first impression. It’s your photos, videos, and overall visual game. In this episode, we’re breaking down the massive impact that high-quality media has on your business, from winning over premium clients to building trust before you even say a word. I’ll share real examples of how leveling up our photo and video content transformed our brand, helped us charge more, and set us apart from the competition. If you’re still snapping blurry pics or winging it on social — this one’s for you.
In this episode, you will learn:
- The importance of videography and photography in the lawn and landscaping business.
- How quality photos and videos can set your business apart from the competition.
- The necessity of having a professional headshot for social media and business platforms.
- Tips for taking effective headshots and using them on various platforms (Instagram, Facebook, LinkedIn, Google My Business, and your website).
- The significance of showcasing your team and equipment through professional photography.
- The value of creating high-quality videos to promote your services and attract new customers.
- Strategies for using video content effectively on social media and your website.
- The concept of B-roll and how it enhances video storytelling.
- The importance of having a recruitment video to attract new talent to your business.
- Real-life examples of how quality media can lead to significant business opportunities and contracts.
- Insights on budgeting for professional photography and videography as a business investment.
Want to Listen to More Episodes about Online Presence?
- Ep 620. Sales Today, Sales Tomorrow & Building Reputation
- Ep 613. She Hit Multiple 6-Figures In Business In Less Than 5 Years!
- Ep 603. The Art of Branding Unveiled: Winwood Property Services Story!
Links Mentioned In The Episode:
